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- 4 Key Design Trends
- frog blogs, a video, and a slideshare are cited as sources in this Industrial Market Trends report, along with examples from the Wall Street Journal, Forbes, The David Report, and Trendwatching, among others.
- Few Smiles for Pepsi's New Face
- Five brand experts frown on the Pepsi logo makeover in this month's issue of Creativity magazine, which includes frog Strategy Director Mary Anne Masterson's take on why the smile falls flat.
- Trendforum
- Executive Creative Director, Europe, Cees Van Dok meets with other top executives in trend research, marketing, innovation, and management at the 7th annual business symposium in Munich.
- Microsoft Xtopia Conference
- Creative Director Curt Collingsworth and Senior Technologist Robert Schrem join frog client Yello in Berlin to talk about their work together in the context of online branding.
- The Mystery of the Blue Goose
- With all the Presidential transition stuff going on, we renewed our interest in the Presidential lectern. We haven't been able to find out who designed it, but we did find out some interesting factoids.
- The Paradox of Loyalty
- In this economy the most pressing business imperative is customer loyalty. You better be thinking hard about how you are going to retain your customers over the next two years (even if you lose some real money doing it).
- The Gadget-less Bond
- Despite the vaguely technical title, "Quantum of Solace" is almost completely devoid of gadgets and the film-makers have downplayed devices as deux-ex-machina methods of getting Bond out of a jam.
